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Targeted Marketing - Stroke Foundation

Not for Profit
Stroke Foundation wanted to target their 2004 mail campaign to encourage more people to donate money to their organisation. Sysware worked together with Map Net to identify those people. Map Net geocoded the database of 4,814 active members and referenced the customer addresses to Census meshblocks. This enabled Sysware to join the customer database file...
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Customer segmentation provides insight of best customers

Utilities
A major energy company wanted to identify the power consumption patterns of their top 1000 business customers as well as profiling them by attributes such as industry grouping, specific business type, location, size, energy usage and so on.  This information had to be delivered to executives' desktop PC's so that they could "drill" through the...
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Powering Up – Building a Data Warehouse

Utilities
The opening of the New Zealand electricity industry to competition bought its own challenges to this large state-owned enterprise. To be able to participate in this sharing of the electricity market, this power utility had to build an ultra-reliable data warehouse that collected real-time power pricing data 24 by 7. Millions of dollars of trades...
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Data consolidation delivers improved accuracy and marketing capability

Telecommunications
The world of mobile telecommunication is a highly competitive industry driven by regular customer switching and win back strategies.  Further complexity is added by the management of pricing and billing as a result of regular marketing and competition. This major telecommunication client wanted to ensure that it had its finger on the pulse of this...
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Predictive Analytics Increase Sales, Reduce Costs for Targeted Campaign

Professional Services
This client needed to target their product to the ten thousand people most likely to buy. Sysware worked together with Mapnet to identify those people. Mapnet geocoded the client’s existing customer database and referenced the customer addresses to census meshblocks. Sysware then joined the NZ customer database file to the large database of information from...
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Improved reporting capability

Healthcare
One of our Health clients wanted to move away from their current reporting system due to the following reasons: Ongoing expensive license fees for current technology Lack of in-house skills in current technology leading to costly consultancy Non customisable reporting tool; creation of dashboards and scorecards will need to be outsourced Manual, intermittent processing. Reporting...
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Seeing a single source of truth

Government
NZTA Clients required a data warehousing solution to become the single source of truth regarding all traffic incidents and events as well as all traffic measures for the Auckland and Wellington motorways. The solution needs to enable NZTA to do near real-time ad-hoc analysis of traffic incidents and measures and to provide a platform for...
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Managing reporting and Analysis in the Government sector

Government
he Ministry for Environment (MfE), New Zealand recruited Sysware Group’s subsidiary DataMax to develop the BI technology that enables the Ministry for Environment (MfE) to realise the Waste Minimisation Act 2008 (WMA). MfE have the following key responsibilities and requirement in implementing the WMA, ranging from; Levy all landfill waste disposal. Manage the collection of...
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A Highly Successful Predictive Modelling Marketing Campaign Slashes Home Mortgage Churn

Banking
Our banking client was becoming increasingly concerned about the number of high value mortgage customers moving to competitors. The agreed strategy was to encourage mortgage customers to stay with the bank, by highlighting alternative deals and ways they can save money on their mortgages. However, to personally contact all mortgage customers would be prohibitively expensive...
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A Highly Successful Predictive Modelling Marketing Campaign Slashes Home Mortgage Churn

Banking
Our banking client was becoming increasingly concerned about the number of high value mortgage customers moving to competitors. The agreed strategy was to encourage mortgage customers to stay with the bank, by highlighting alternative deals and ways they can save money on their mortgages. However, to personally contact all mortgage customers would be prohibitively expensive...
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